Web-based
research is an innovative and rapidly-emerging methodology for many
types of research. Summation, through its partnership with leading
internet research programmers, has designed and fielded studies among
tens of thousands of consumers. Our expertise includes customer satisfaction
measurement, product evaluation, concept testing, usage/attitude measurement,
and brand profiling. Findings are available instantaneously through
a powerful online reporting engine that provides real-time access
to both data (including open-ends) and virtually unlimited online
cross-tabulations.
